Privacy Policy

Effective Date: October 22, 2026

Prime Senior Benefits (“we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit https://primeseniorbenefit.com, complete a form, contact our agency, or request information about our insurance products and services.

This Privacy Policy also explains your choices regarding our use of cookies, advertising technologies, and text message communications.

1. Information We Collect

When you visit our website or interact with our agency, we may collect the following personal information that you voluntarily provide:

Full Name
Date of Birth
Phone Number
Email Address
ZIP Code

We may also collect information you voluntarily include in messages, inquiries, or other communications with our agency.

Automatically Collected Information

When you visit our website, certain information may be collected automatically through cookies, pixels, analytics tools, and similar technologies, including:

IP address
Browser type and device information
Pages visited and time spent on our website
Referring websites and traffic sources
Interactions with advertisements and website content
Cookie identifiers and other online identifiers
Approximate geographic location derived from technical information

This information helps us understand website traffic, improve our services, and evaluate advertising performance.

2. How We Use Your Information

We may use the information collected to:

Respond to questions and requests for information.
Provide information about Medicare, life insurance, and other insurance products and services.
Assist with insurance quotes, applications, enrollment, and related services.
Contact you regarding requested services or coverage options.
Provide customer service and ongoing assistance.
Communicate through email, telephone, or text message, subject to applicable consent requirements.
Improve website functionality and user experience.
Analyze website traffic and advertising effectiveness.
Maintain business records and comply with applicable laws and regulations.
Protect our website and business against fraudulent or unauthorized activity.

We may use website activity and advertising-related identifiers to measure advertising performance and reach relevant audiences, subject to applicable privacy requirements.

We do not use phone numbers collected through our contact forms for targeted advertising or disclose SMS opt-in information to advertising networks for marketing purposes.

3. How We Share Your Information

We may disclose personal information to trusted third parties when necessary to provide requested services or operate our business.

These parties may include:

Insurance Carriers and Providers

We may share relevant information with insurance companies or authorized insurance partners when necessary to provide quotes, evaluate insurance options, submit applications, or assist with coverage.

Service Providers

We may share information with vendors that help us operate our website, manage customer communications, provide technical support, or deliver other business services.

Analytics and Advertising Providers

Our website uses Google Analytics, Google Ads, and Meta Pixel. These services may collect online activity data, cookie identifiers, device information, and similar technical information to analyze website usage, measure advertising effectiveness, and support advertising activities.

These providers may process information under their own applicable privacy policies and contractual terms.

Legal and Regulatory Authorities

We may disclose information when required by law, regulation, legal process, or when reasonably necessary to protect our legal rights.

We do not sell or share mobile phone information or SMS opt-in consent with third parties for their promotional or marketing purposes.

4. Text Messages (SMS)

Your mobile information will not be sold or shared with third parties for promotional or marketing purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

We will not share your opt-in to an SMS campaign with any third party for purposes unrelated to providing you with the services of that campaign. We may share your Personal Data, including your SMS opt-in or consent status, with third parties that help us provide our messaging services, including but not limited to platform providers, phone companies, and any other vendors who assist us in the delivery of text messages.

You may opt out of text messages at any time by replying STOP. Reply HELP for help, or contact us at [email protected] or (888) 851-4131.

Message frequency may vary. Message and data rates may apply. Consent to receive marketing text messages is not a condition of purchasing insurance products or services.

5. Cookies, Analytics, and Advertising Technologies

Our website uses cookies, tracking pixels, and similar technologies to understand how visitors interact with our website and to evaluate our marketing efforts.

The services used on our website include:

Google Analytics

We use Google Analytics to understand website traffic, visitor interactions, and website performance. Google Analytics may collect information such as pages visited, session activity, device details, and approximate location.

Learn more about Google’s privacy practices at https://policies.google.com/privacy.

Google Ads

We use Google Ads to advertise our services and measure the effectiveness of our advertising campaigns. Google Ads may use cookies and similar technologies to track interactions with advertisements and website visits, including conversion activity.

Depending on our advertising settings, these technologies may also support remarketing and advertising measurement.

You can manage Google advertising preferences at https://myadcenter.google.com.

Meta Pixel

We use Meta Pixel, a tracking technology provided by Meta Platforms, Inc., to measure advertising performance and understand how visitors interact with our website after viewing or clicking advertisements on Meta platforms such as Facebook and Instagram.

Meta Pixel may collect information about website visits, browser and device details, page interactions, and advertising-related activity.

For more information about Meta’s privacy practices, visit https://www.facebook.com/privacy/policy/.

Managing Cookies

You can manage or disable cookies through your browser settings. You may also have additional privacy choices through the cookie consent controls available on our website, where provided.

Disabling certain cookies may affect website functionality or limit how website interactions are measured.

Depending on your browser and device, you may also be able to restrict cross-site tracking or advertising personalization.

6. Data Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information from unauthorized access, disclosure, alteration, or misuse.

However, no website, electronic transmission, or data storage system can be guaranteed completely secure.

We encourage visitors to avoid submitting unnecessary sensitive information through general website contact forms.

7. Data Retention

We retain personal information for as long as reasonably necessary to provide requested services, maintain business records, fulfill legal or regulatory obligations, resolve disputes, and support legitimate business operations.

When information is no longer required, we take reasonable steps to securely delete or de-identify it, subject to applicable retention requirements.

8. Your Privacy Rights and Choices

Depending on your state of residence and applicable law, you may have the right to:

Request information about personal data we collect or maintain.
Request corrections to inaccurate personal information.
Request deletion of certain personal information.
Withdraw consent for certain communications.
Opt out of certain advertising-related processing or disclosures, where applicable.

Certain requests may be subject to legal exceptions, identity verification, and mandatory recordkeeping requirements.

To exercise applicable privacy rights, contact us using the information provided below.

You may opt out of text messages at any time by replying STOP.

9. Third-Party Websites

Our website may include links to third-party websites, including insurance companies and other service providers.

We are not responsible for the privacy practices, content, or security of external websites.

We encourage visitors to review the privacy policies of third-party websites before providing personal information.

10. Children’s Privacy

Our website is intended for adults seeking insurance information and services.

We do not knowingly collect personal information directly from children under the age of 13 through our website.

If we become aware that personal information has been collected directly from a child under 13 without appropriate authorization, we will take reasonable steps to delete it.

11. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our business operations, website technologies, data practices, or applicable laws.

Any changes will be posted on this page with an updated effective date.

We encourage visitors to review this Privacy Policy periodically.

12. Contact Information

If you have questions about this Privacy Policy, our data practices, or your personal information, please contact:

Prime Senior Benefits

Website: https://primeseniorbenefit.com

Email: [email protected]

Phone: (888) 851-4131